Go Tuck Yourself... In! Ryde: Canada Launches SLEEP to Help Canadians Fall Asleep Faster

MONTREAL, Sept. 02, 2026 (GLOBE NEWSWIRE) -- Ryde: Canada today announced the launch of Ryde: SLEEP, the latest addition to its portfolio of functional wellbeing shots. As 20% of Canadian adults report having trouble going to sleep or staying asleep most or all of the time*, Ryde: SLEEP was created to support Canadians during one of the most important wellbeing moments of the day: getting a good night’s rest.

Ryde: SLEEP is a blackberry-flavoured 60ml shot formulated to help consumers fall asleep faster on the occasional nights they have difficulty drifting off**. It achieves this through a scientifically backed formulation of ingredients that includes 135 mg GABA, one of our body's natural "slow down" signals, 5 mg Melatonin, a hormone that helps regulate our sleep-wake cycle, as well as L-Tryptophan (50 mg), Vitamin B6 (1.7 mg), and Vitamin B2 (0.98 mg). Like every Ryde: product, SLEEP is vegan, zero sugar, and zero calories.

Ryde:’s purpose is to make wellbeing feel easy. Ryde: was created to help consumers feel their best in the moments they need to, and its convenient pocket size helps Canadians take their wellbeing support system on-the-go.

“At Ryde:, we believe wellbeing should feel easier, not more complicated,” said Kervy Diaz, Country Manager (Canada), Ryde:. “Sleep is one of the foundations of wellbeing, yet many Canadians struggle to get the rest they need. Ryde: SLEEP expands our portfolio with a convenient option designed for the occasional nights when a little extra support can make a difference.”

Ryde: SLEEP is now available online on Amazon, as well as at Circle K, Couche-Tard, Parkland, Petro Canada, and 7-Eleven locations nationwide.

In celebration of the launch, Ryde: has created the Sleep for Tomorrow Project, inspired by the idea that a good night’s sleep helps us show up for the people and moments that matter most. Canadians are invited to answer the question: “I’m sleeping with Ryde: tonight, because tomorrow, I’m waking up for___.”

The brand is seeking stories of kindness, connection and purpose from Canadians across the country and will reward two participants with a Ryde: SLEEP prize pack, including $5,000. The contest launches September 12, 2026, on @drinkryde.ca on Instagram (Terms and Conditions apply).

For more information visit https://ca-en.ryde.com/ or follow @drinkryde.ca on Instagram.

**This product may not be right for everyone. Always read and follow the label. For consumption by adults 18 years and older. Do not use if pregnant or breastfeeding. Ryde: Sleep includes 5mg melatonin, which may cause drowsiness or sleepiness. Do not take when driving or operating heavy machinery or consuming alcohol. Ryde: Sleep is not intended to treat insomnia or other sleep disorders and is not a substitute for healthy sleep practices. Not recommended for daily use.

About Ryde:
Ryde:’s purpose is to make wellbeing feel easy. Through a range of functional wellbeing shots, Ryde: helps consumers feel their best in the moments that matter most. Every Ryde: shot is vegan, zero sugar, zero calories and contains Ryplenish™, Ryde:’s science-backed formulation that's been designed to work just when you need it to.

Media Contact
Niamh O’Callaghan
niamh@bluedoor.agency | 250.893.9770

*Source: National Library of Medicine
**Source: Government of Canada